C1 Magazines
Friday 13th September 2024
What is representation?
Lo: To explore the concept of representation and stereotypes
Representation is how the truth or scenario is portrayed by someone or a group. Using the media.
Positive representation of teenagers in the media
I think this is good representation as it shows him celebrating his achievement in sport at 17
I think this is good representation because in the tv show Gilmore Girls she is a hard working, kind teenager. And in this image she is smiley and happy about going to school and is prepared for study.
A stereotype is a generalised representation of a person, place or thing.
Friday 20th September 2024Representations in magazinesLO: To explore the representations found in magazinesDo Now
1) How the media presents things ✓ 2) If its positive or negative 3) A pre- conceived idea about a person or group ✓4) 2 ✓5) Media Audiences ✓
I think the stereotype for a grandmother is old, quiet, innocent, like florals, wears long skirts, white/grey hair
I think the stereotype for private school boy would be posh, arrogant, smart, sporty
I think the stereotype for a teenager is moody, lazy, messy, rude, hoodie
Educating the East End trailer
Stereotypes are challenged in this trailer as the teenagers are presented to have a positive attitude however they are supported when they are messing around, being physical, energetic and saying 'banter'
Terminology
Masthead - The main titleCover line- a line of text on the front cover hinting at whats insideMain imageMain cover line- a line of text highlighting the main storyPuff- a sticker on the front coverColour palette- the main colours usedDirect address- "you" "we" "our"Star vehicle - The celebrity Friday 27th September 2024Representation in Magazines
Do now
1) Main title ✓2) Cover line ✓3) Sticker ✓like shape on the front cover 4) Positive or negative ✓5) Stereotypes ✓
Cover 1:Casual, normal, sweet
Cover 2:Powerful, glamorous, diva
Cover 3: Sweetheart, approachable, sophisticated
Cover 4:
I think this is good representation as it shows him celebrating his achievement in sport at 17
I think this is good representation because in the tv show Gilmore Girls she is a hard working, kind teenager. And in this image she is smiley and happy about going to school and is prepared for study.
Friday 20th September 2024
Friday 27th September 2024
- Country
- Sweet
- Perfect
Differences
- aimed at opposite gender
- different colour palettes
-different stars
- cover lines
- Topics
- genre
This is all different because the main target audiences for each is very different. As is proven by colour, cover lines and. star cosmopolitans contents will be aimed at a stereotypical females. And GQ's is targeted at males. Men are represented as powerful business men, as shown by his pose however women are portrayed a sweet and girly.
Friday 4th October 2024
Representation Task
Lo: To create magazine covers showing an understanding of representation
Do Now
1) Bold, bigger than other cover lines ✓
2) You, We, Our ✓
3) Puff ✓
4) Blue ✓
5) A degrading action making someone into an object ✓
Friday 11 October 2024
How do you compare representation?
Lo: To write and structure an effective exam style question
Do Now
1) Stereotypes, Positive or negative ✓
2) Objectifying someone in a sexual circumstance ✓
3) Inside Game Of Thrones ✓
4) Pink ✓
5) Teenagers are lazy ✓
Notes:
- List similarities and differences
- Use list to make judgement
- Use 25 mark structure to write essay making sure to include my judgment.
Use DEL to structure paragraph:
DESCRIBE- the technique/element/representation used
EXPLAIN- the connotations/meanings constructed, support with specific evidence
LINK- too the overall context/meaning/question
How is Gender represented?
In cosmo
- Clothes are not stereotypical
outfit is 'feminine'
- stereotypical of a gay man
In GQ
- She is not portrayed stereotypically
Powerful, 'new man'
- Sexual objectification
Similarities-
Both are unsteryotypical representations of there gender
Stereotypical and unsteryotypical topics
Differences-
Rihanna is very sexualised
Rihanna (women) portrayed negatively
How would you answer this?
Compare thee representation of gender in the cosmopolitan front cover an the GQ front cover.
Introductory sentence giving overall comparison
1) How is gender represented in Cosmopolitan
2) How is gender represented in GQ
3) How far the representation of gender is similar
4) How far the representation is different
On the two magazine covers the star vehicles are not represented stereotypically, Tom Daley is wearing pink and his pose is not 'masculine', Rihanna is portrayed as powerful and a 'new man' which is not usually how women are represented. As well as this, the cover lines have unsteryotypical topics like in GQ maternity and in Cosmo porn which are not usually discussed within their target audience. Their genders ,overall, are very unsteryotypical over the whole cover of the magazine from their poses to the cover lines relating to them.
Friday 8th November 2024
Industry Research
Lo: To research companies linked to set products.
Definitions
Circulation- the amount of copies distributed
Advertising revenue- the income you can earn from a advertisment being seen on your content
Cover price- the price of which a single copy can be bought
Subscription model- a business strategy where a company charges customers a recurring fee
Multi-platform- Publishing your product of different platforms
Readership- a number of people who regularly read the publication
Ideology- A set of beliefs and values which influence how media is created and interpreted
Brand identity- an image a company make for itself using marketing such as logos and slogans
Target audience- a specific group of people who are most likely to buy your product
VOGUE
Vogue was launched in 1892
Vogue was launched in 1892
The original genre was fashion
The original target audience was women with relatively high incomes (30-45 years old)
It has rebranded to vogue France and British vogue and a few more over the years
Published by Conde Nast
Vogue is not print only it went digital in 1995
Average circulation= 190,000
Average readership= 796,000
Target audience is ABC1 people who are young as well as 30-45 years olds and fashionable
Brand image,
Tagline is 'Before its in fashion, its in vogue',
Values being socially responsible to represent people of all backgrounds, to move influence and inspire and to embrace creativity and craftsmanship.
Ideologies- to include inclusivity, diversity, social progress and feneminity
Topics- fashion, beauty, culture, entertainment, politics and the arts
Logo -
GQ
Launched in 1931
The original genre was mens fashion
The original target audience was fashion industry insiders
Published by Conde Nast
Is multi platform, with a digital description and app
Average circulation= 85080
Average readership= 213000
Target audience is now ABC1 men aged between 20-44
Tagline- 'look sharp, live smart' 'For the men with an IQ'
Values- forward looking, progressive and cutting edge
Ideology- a community where people come to be inspired
Friday 15th November 2024
Case Study 1: Raheem Sterling GQ
LO: to explore the context and layout design or GQ
Do now
1) Conde Nast ✓
2) ABC1 ✓
3) 20-45 ✓
4) Masthead ✓
5) The main colours used on the magazine ✓ 2 or 3 colours
According to feminist GQ has a history objectifying women, which promotes a chauvinist mindset
Beginning in the 1990s the magazine pivoted from a near strict pattern of men only and had women on the cover
Women unlike men were shot far less than fully clothed
GQ often depicts women differently to men
The magazines website had a section targeted to men) about women
They also have a list called 'sexiest women' and one called 'men of the year'
GQ targets its audience with star vehicles. However when a man is on the cover the representation is different to a woman, but they are still aimed at conservative men. Women are sexualised and very objectified for men where as the men are very professional and powerful (still targeted at the men)
Cover analysis- Media language
Typography- Text's colour, shape, size, strokes, font
The text is all in a sans serif font, connotes with masculinity and shows it links with current affairs and modern. All the text is black which has conservative, traditional, simple connotations. A lot of the text is in block capitals keeping withe the theme of masculinity. Like the block capital, bold masthead.
Colour Palette
The colour palette is cream, beige and white with a olive green masthead but the colours are very natural. They are all modern without a pop of colour, simplistic, dull and sophisticated. These colour themes are not stereotypically associated with men.
Layout-
The masthead is in the top left corner as this is where we start reading (left to right). Then it has cover line in the right and below cover lines in the left. This is using the Z pattern which is a magazine convention.
Anchorage text- any text that gives the meaning of the image
The anchorage text is 'Hollywoods favourite provocateur' this is saying he is professional and the best at creating arguments. It links with how serious he looks and his pose is professional.
Friday 22 November 2024
Do Now
1) Text which gives the meaning of the main image ✓
2) Colour, shape, size, strokes, font ✓
3) Cover lines ✓
4) Sans serif ✓
5) medium close up ✓
Raheem Sterling
- Man city player (at the time)
- net worth of $45 million
- He joined Liverpool at 15
- He is 29
- He is 5''8
- Born in Jamaica
- His dad was murdered
Block capitals and sans serif font therefore connoting masculinity.
Gold which symbolises worth, status and power
Cover lines
"Guardian Angel" shows he has good morals and is a role model for and protects young people
"Speak no evil" shows how he is positive about peace and equality not only in football but all the time
Raheem Sterling was the 5th youngest player for England in 2012
He was the most expensive player when bought by Man city
In December 2018 while playing against Chelsea
Sterling was a victim of racism through is career. He has been the lead in the stance against racism in football
Friday 29th November 2024
Case Study
Do now
1) Plays professional football for arsenal ✓
2) Font, size, caps, bold, italics ✓
3) Racism ✓ in football
4) Serif ✓
5) Anchorage ✓
- low camera angle to show power
- suit trousers to show professionalism
- wings to show how he is helping
- black wings represent black is as good and pure as white
- direct address showing confidence
Anchorage text
"Guardian angel"is the anchorage text for this image. The font is gold to show wealth and professionalism which keeps in theme of QG's values. Guardian angel connotes with protection and peace which supports him battling racism in football.
Image
In the image Raheem Sterling has black wings which goes against stereotypes and enforces the idea that black is just as good as white. Sterling poses at a low camera angle to show his confidence in his cause, he is staring at the camera to show this issue affects everyone.
Lexis
The word brutal has been chosen to emphasis how harmful and how much pain racism can cause. This is supported with words such as dictatorship and evil.
Friday 13th December 2024
Improvement Week
Do now
1) Tell us about the main topics ✓
2) To attract a customer and tell a reader a little about whats inside ✓
3) Racism in football ✓
4) On the ground ✓ low, below the subject
5) the way in which something is usually done for a particular genre
The main image on the cover shows Raheem Sterling his gesture codes are confident, with a large pair of angel wings which connotes with his protection of new footballers experiencing racism. He is directly dressing the audience to show how he can see all racism and is protecting everyone at a low camera angle with a serious face.
Language paragraph improvement
The language used by GQ to communicate their meanings.The anchorage text "guardian angel' portrays Raheem Sterling as protective and peaceful. It also symbolises his stand against racism and how he supports young black footballers experiencing the same abuse. It also to something god-like or of a higher power which can be connected to his football career. GQ says Raheem ' saved football from itself' to support his protection and angelic qualities.
Friday 20th December 2024
GQ Representation
Do now
1) suggest ✓
2) Angel ✓
3) ABC1 men ✓
4)Attract reader ✓
5) The way in which something is usually done- Convention
Gender
- it suggests that being topless makes you masculine especially with his tattoos on show
-His stance links to his confidence in masculinity and dominance
- The cover lines are mainly masculine topics and interests for example GQ heroes and football
Ethnicity
- A stereotype that black is connected to evil is challenged as he is portrayed as an angel
- All black people are violent or have ill-intentions from his chain, black clothing and tattoos but everything else opposes this
- Black men being objectified for their bodies, he is topless
- Sterling himself a British Jamaican is represented as a role model
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